Assocation Management

Fitwise work with many health association committees to formulate strategic plans, marketing and other management services to help facilitate the smooth running of associations, as well as acheiving specific goals, such as membership growth and improving communication channels with members.

• Strategic Planning
• Marketing
• Bookkeeping
• Other Management Services

Association Strategy Development
With over 50 years experience in healthcare the two directors, Blair King and John Matthews have been involved in and lead many strategic planning exercises. Without a clear strategic plan, associations will always be limiting their vision as well as spending time doing unnecessary activities. We help associations develop a clear vision and ensure that resources are directed to managing the association's business rather than being involved in the details of administration.

Association Marketing
Typically one of the last things that associations think of is how they market themselves to their existing and future members, other associations and to the healthcare profession in general. It may be as simple as devising a process for press releases or exhibiting at an event. These activities should be part of an overall marketing plan and the image that they project should be professional, dynamic and appealing. Fitwise can write and implement marketing plans for any or all marketing activity.

Bookkeeping
Knowing your financial position is crucial for the long-term survival and growth of your organisation. The specialist bookkeeping service available from Fitwise ensures that you not only have the current financial information available month-by-month but that you can forecast activity and meet strategic targets in the future.

Other Management Services
Fitwise handles a range of management functions for associations and we regularly write and implement business plans for associations and their committees ensuring that deadlines are met. Other activities include design and commissioning of exhibition stands and manning stands on behalf of associations.